MetaLaw Offices Advises Rusk Media on I‑Popstar Music Reality Show Production and Rights Structure

MetaLaw Offices represented Rusk Media Private Limited in connection with the production of the music reality show I‑Popstar, produced in association with Amazon Seller Services Private Limited, Warner Music India Private Limited, Spotify India LLP and Mirchi Plus. The transaction involved legal structuring and commercial advisory for a multi‑party production and distribution arrangement. MetaLaw advised on the complex interplay and overlapping ownership and licensing issues arising at the intersection of music rights and audiovisual rights for songs and the show, and on the usage and monetization rights across audio, video, promotional and digital ecosystems involving multiple stakeholders. The firm focused on transaction design, rights frameworks, IP ownership and licensing and risk mitigation in the context of relationships with streaming, audio OTT, media and music partners. On the production side, MetaLaw led end‑to‑end drafting, negotiation and execution of production contracts, including contestant agreements, sponsorship agreements, mentor and host agreements, cast and crew agreements and a wide range of on‑ground production and service documentation. The show features a mentor lineup including King, Parmish Verma, Aastha Gill and Aditya Rikhari, and concentrates on original indie pop compositions to support independent artists. Its format—combining original composition, collaborative mentorship and peer evaluation—has generated significant audience traction and virality, registering an IMDb rating of approximately 8.0–8.1. MetaLaw Offices represented Rusk Media Private Limited with a team composed by: Abhay Vohra (Founding Partner) — transaction design, rights frameworks, IP ownership/licensing and risk mitigation; Subham Dutta (Of‑Counsel) — transaction design, rights frameworks and IP ownership/licensing; Mishthi Seth (Senior Associate) — production‑side documentation and commercial agreements; Priyanshi Shah (Associate) — production‑side documentation and commercial agreements.

MetaLaw Offices Advises Rusk Media on I‑Popstar Music Reality Show Production and Rights Structure

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