28 Nov 2025

TRUST Advises Gubbe on Strategic Investment by Japanese HR Giant Mynavi

"TRUST acted as legal advisor to elderly care company Gubbe in a strategic investment by Japan-based HR information enterprise Mynavi Corporation. The investment recognises Gubbe’s model for recruiting and training young talent in ageing societies and aims to create synergies with Mynavi’s strategy amid Japan’s ‘silver economy’. TRUST’s finance practice led the legal work."

TRUST acted as legal advisor to elderly care company Gubbe in connection with a strategic investment by Mynavi Corporation, the Japan-based HR information enterprise. The transaction consisted of a strategic investment round in Gubbe by Mynavi. Mynavi’s leadership has expressed strong recognition of Gubbe’s business model and its philosophy addressing the challenges of an ageing society, specifically valuing Gubbe’s approach to recruiting and training young talent for the elderly care sector. Mynavi’s CEO, Yoshiaki Tsuchiya, noted that Mynavi believes Gubbe can develop scalable and efficient models for recruiting young people globally as populations age, and that harnessing this workforce could provide a competitive edge in the healthcare sector. Celebrating its 50th anniversary, Mynavi is pursuing a bold strategy for the next 50 years and sees significant synergies with Gubbe’s business model—particularly in relation to Japan’s rapidly ageing population and the broader “silver economy”—with potential contributions to long-term sustainability. For Gubbe, the investment presents substantial future opportunities. Gubbe’s CEO, Sandra Lounamaa, described the alliance as an honour and emphasised the value of partnering with an experienced, reputable company that possesses deep HR domain knowledge. She added that Gubbe looks forward to developing its 50-year strategy together with Mynavi. TRUST represented client(s) Gubbe with a team composed by: Partner Jan Lindberg, Finance practice (team lead).
Read the full story

Register for free to access daily news.

Register Free
We use cookies to improve your experience, analyze traffic, and serve targeted ads. Read our Cookie Policy.

Cookie Preferences

Customize your cookie settings. Necessary cookies are always enabled.

Strictly Necessary

Required for the website to function (e.g. login, security).

Analytics & Statistics

Help us understand how visitors interact with the website.

Marketing & Ads

Used to deliver relevant ads and track effectiveness.