Benesch Advises Palmetto on Acquisition of The Cool Down, Leading Clean Lifestyle Platform

Benesch represented client Palmetto in its acquisition of The Cool Down, the world’s most popular clean lifestyle platform. The transaction marks the first time a clean energy company has acquired a clean lifestyle media platform, a development the firms describe as a significant step forward for both The Cool Down’s audience and the clean home energy industry. The Cool Down will continue to operate with editorial independence and will maintain its role as a trusted source of information on clean living for millions of readers. Through the acquisition, The Cool Down’s audience will gain direct access to Palmetto’s home energy marketplace and affordable clean home energy solutions, including solar panels, heat pumps and home batteries. The partnership aligns The Cool Down’s mission of "making it easy and rewarding to help yourself while helping the planet" with Palmetto’s vision of "leading the world toward a clean energy future." By combining trusted consumer education with accessible energy solutions, the collaboration is intended to empower readers to take meaningful action on home energy upgrades while preserving the authentic content they value. "We are thrilled to have supported Palmetto in this innovative and industry-defining transaction," said Benesch partner Andrew Glickman, who led the deal. "This not only positions Palmetto at the forefront of the clean energy and lifestyle movement but also demonstrates how strategic partnerships can drive meaningful change for consumers and the planet." Benesch represented client Palmetto with a team composed by: Andrew Glickman (partner), Melissa R. Grim, Sean Crowley, Daniel S. Marks, Adriana Beach, Meghan Cohen, Jordan Hartman, Cody Boender, Kara Sturtz, Shivdutt Trivedi, Daniel Weil, Jordan M. Zornes and David Welsh.

Benesch Advises Palmetto on Acquisition of The Cool Down, Leading Clean Lifestyle Platform

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