11 Nov 2025

Magnusson Advises Norrin on Nordic Expansion with Acquisition of BizOne

"Magnusson advised Norrin Oy in its acquisition of BizOne, a Swedish data and analytics specialist, supporting the transaction from initial negotiations to closing. The deal advances Norrin’s Nordic expansion in AI-driven information management; the combined group will have nearly 210 IT professionals and expects pro forma revenue of €26 million in 2025."

Magnusson acted as legal advisor to Norrin Oy in its acquisition of BizOne. The transaction involves Norrin’s purchase of BizOne, a leading Swedish data and analytics specialist. This strategic acquisition represents an important step in Norrin’s growth journey and strengthens its position in the rapidly expanding Nordic market for AI-driven information management and business development. Magnusson supported Norrin throughout the entire process, from initial negotiations to signing and closing, ensuring a smooth and successful completion of the deal. “Magnusson’s expertise in cross-border transactions played a key role in navigating complex legal and regulatory aspects efficiently, supporting Norrin in achieving its strategic goals,” says Norrin CEO Seppo Kuula. Following the acquisition, Norrin will employ nearly 210 IT professionals and expects its pro forma revenue to reach €26 million in 2025. The deal reflects the growing importance of combining technology solutions with usability and change management to support executive decision-making in the era of AI. Magnusson represented Norrin Oy with a team composed by: Partner Lilli Parbo, Specialist Counsel Maher Khadour and Associate Iida Vuori.
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