23 Oct 2025

Uniting Group Acquires Stake in Next Different, Creating a Combined Company with Over €120 Million Revenue

"Uniting Group has acquired a stake in Next Different, a company controlled by Gruppo SAE and backed by the QuattroR fund. Current Uniting shareholders will reinvest in the newly combined entity, which is expected to generate over 120 million euros in revenue and approximately 12.5 million euros in EBITDA in 2024. The deal is set to close by the end of November, with Uniting shareholders retaining about 15% of the new company alongside existing partners. Legal and financial advisors have been appointed to assist with the transaction."

**Law Firms Involved in the Transaction:** The law firms that participated in the transaction include LCA Studio Legale, SEMPER JUS, and DGRS. LCA Studio Legale assisted Next Different, while SEMPER JUS and DGRS provided legal support to Uniting Group. **Transaction Overview:** Uniting Group has acquired a stake in Next Different, a company controlled by Gruppo SAE and backed by the QuattroR fund. Concurrently, the current shareholders of Uniting will reinvest in the newly combined company. Uniting Group operates through its vertical companies – All (live experience), Kiwi (new media communication), and Flu (influencer marketing) – and reported a consolidated revenue of approximately €47 million and an EBITDA of around €5 million for 2024. The integration with Next Different will create a group with a consolidated revenue exceeding €120 million and an EBITDA of approximately €12.5 million for 2024, along with strong cash generation. The closing of the transaction is expected by the end of November. **Lawyers Involved:** - **LCA Studio Legale:** - Riccardo Sismondi (Equity Partner) - Gianmarco Corradi (Mid Associate) - Fabrizio Miceli (Trainee) - Marco Racano (Role not specified) - **SEMPER JUS:** - Giuseppe Grillo (Founding Partner) - Alida Galuppo (Role not specified) - Emilio Cosentino (Role not specified) - **DGRS:** - Giulia Sala (Partner, specializing in data protection) The transaction also involved financial advisory from Clearwater and BDO, with the latter not specified in the legal context.
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