16 Oct 2025

"Advant Altana Advises Easy-BARF Founders on Sale to The Nutriment Company"

"Advant Altana advised the founders of Easy-BARF, a leading French company in raw pet food manufacturing and distribution, on its sale to The Nutriment Company, a top European provider of premium natural pet food. This acquisition marks a strategic move for The Nutriment Company, supported by investment fund Axcel, and is their eighth acquisition in 2025. The advisory team included experts in M&A, intellectual property, real estate, and public law."

Advant Altana advised the founders of Easy-BARF, a pioneering French company in the manufacturing and distribution of raw pet food, in the sale of Easy-BARF to The Nutriment Company, a leading European provider of premium natural pet food. This transaction marks a strategic step for The Nutriment Company, which is supported by the investment fund Axcel, and represents its eighth acquisition in 2025. The law firm participated in the transaction with the following team: Fabien Pouchot and Alexandra Ferrier, focusing on M&A aspects; Jean-Guy de Ruffray, Camille Raclet, and Claire Borgel, handling intellectual property matters; Amélie Pinçon and Lisa Toubas, specializing in real estate law; and Cécile Férouelle and Constance Bourel, addressing public law and urban planning issues.
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