10 Oct 2025

FREY Expands European Presence with €650M Joint Venture for Premium Outlets in Italy and Germany

"De Pardieu advised FREY, a company focused on developing and operating shopping centers and outlet malls in Europe, on structuring a joint venture for acquiring outlets in Italy and Germany. This strategic partnership, valued at €650 million with Cale Street, includes the purchase of three iconic outlet villages in Italy for €410 million from Blackstone-managed funds, as well as the Designer Outlet Berlin acquired for €245 million. This move strengthens FREY's European presence and growth profile while enhancing its sustainable retail model. The De Pardieu team involved included experts in corporate, tax, and competition law."

De Pardieu advised FREY, a real estate company specializing in the development and operation of shopping centers and outlet malls in Europe, in the structuring and establishment of a joint venture for the acquisition of outlets in Italy and Germany. FREY has taken a significant step in its European development with the signing of this strategic partnership worth €650 million alongside Cale Street, dedicated to investing in premium outlets in Europe. This alliance is marked by the acquisition of three iconic villages in Italy: Franciacorta (Lombardy), Valdichiana (Tuscany), and Palmanova (near Trieste), for a total of €410 million from funds managed by Blackstone. The Designer Outlet Berlin, acquired last May for €245 million including rights, is also included in the FREY / Cale Street joint venture. The De Pardieu team consisted of Nicolas Favre (partner) and Marion Houdu (associate) on corporate aspects, Alexandre Blestel (partner), Guillaume Lacombe, and Agathe Coq-Etchegaray (associates) on tax law aspects, as well as Alexandre Eberhardt (partner) on competition law aspects.
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