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25 Apr 2026

Aramis Advises Millon Auction Group on Acquisition of Pierre Bergé & Associés (PBA)

"Aramis advised Millon Auction Group (MAG) on its acquisition of Pierre Bergé & Associés (PBA), the auction house founded in 2002 by Pierre Bergé. The deal furthers MAG’s strategy of buying iconic brands and strengthens its position as France’s largest independent auction house and one of Europe’s top five. PBA will join MAG’s other houses, Galerie Moderne (Brussels) and Il Ponte (Milan), while retaining its autonomy and historic Paris address. Aramis’ team: Aymeric de Mol (partner) and Héloise Gravel; sellers were advised by Lawderis (Yann Fouquet-Michel)."

The law firms involved were Aramis, which advised the buyer Millon Auction Group, and Lawderis, which advised the sellers. Transaction summary: Millon Auction Group announced the acquisition of the auction house Pierre Bergé & Associés (PBA). With this acquisition MAG becomes the leading independent auction house in France and ranks among the five largest auction houses in Europe; PBA will retain its autonomy and historical Paris address and will join MAG’s other houses such as Galerie Moderne in Brussels and Il Ponte in Milan. Lawyers who participated (seniority and practice area only as stated in the press release): - Aramis: Aymeric de Mol — partner (associé); Héloise Gravel — associate (collaboratrice). - Lawderis: Yann Fouquet‑Michel — named in the press release (no seniority or practice area specified).
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